Of the many ways that big data analytics is impacting how enterprises do business, one of the most interesting has been in the area of predictive intelligence — the idea that by looking at all of the data being created in and around your organisation, you can help figure out what to do in the future.
In the latest development in this space, 6Sense — a startup that was created out of a consulting project at Cisco — which is now a customer — is emerging from stealth, with $12 million in backing and a host of large IT businesses beyond Cisco already signed on as customers. 6Sense claims its platform can identify potential business customers with 80% accuracy.
The Series A was led by Battery Ventures and Venrock, with participation also from Silicon Valley Bank. As part of the round, Battery Ventures’ general partner Roger Lee and Venrock’s Brian Ascher are joining 6Sense’s board.
There are a…
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